WASHINGTON — Brian Leija, a 31-year-old small-business owner from Belton, Texas, was not surprised that a growing number of Latino men of his generation voted for Donald Trump for president this year. Leija had voted for the Republican in 2016 and 2020. Leija’s rationale was simple: He said he has benefited from Trump’s economic policies, especially tax cuts. “I am a blue-collar worker,” Leija said. “So, tax breaks for small businesses are ideal for what I do.” For DaSean Gallishaw, a consultant in Fairfax, Virginia, a vote for Trump was rooted in what he saw as Democrats’ rhetoric not matching their actions. “It’s been a very long time since the Democrats ever really kept their promises to what they’re going to do for the minority communities,” he said. Gallishaw, 25, who is Black, also voted for Trump twice before. This year, he said, he thought the former president’s “minority community outreach really showed up.” Trump gained a larger share of Black and Latino voters than he did in 2020, when he lost to Democrat Joe Biden, and most notably among men under age 45, according to AP VoteCast, a nationwide survey of more than 120,000 voters. Even as Democrat Kamala Harris won majorities of Black and Latino voters, it wasn’t enough to give the vice president the White House, because of the gains Trump made. Economy, jobs made men under 45 open to Trump Voters overall cited the economy and jobs as the most important issue the country faced. That was true for Black and Hispanic voters as well. About 3 in 10 Black men under age 45 went for Trump, roughly double the share he got in 2020. Young Latinos, particularly young Latino men, also were more open to Trump than in 2020. Roughly half of young Latino men voted for Harris, compared with about 6 in 10 who went for Biden. Juan Proano, CEO of the League of United Latin American Citizens, the nation’s largest and oldest civil rights organization for Hispanic Americans, said the election results make it clear that Trump’s messaging on the economy resonated with Latinos. “I think it’s important to say that Latinos have a significant impact in deciding who the next president was going to be and reelected Donald Trump,” Proano said. “[Latino] men certainly responded to the populist message of the president and focused primarily on economic issues, inflation, wages and even support … “Young Black, Latino men say they chose Trump because of economy, jobs” →